Your New Consumer Demographics Tool: Claritas Segmentation & Market Solutions

Good media planners and marketers know that any successful plan starts with robust local audience insights. That’s why we’re transitioning your access to Local Market Audience Analyst (LMAA) to a newer, more robust (and more compatible) service, Segmentation & Market Solutions.

Claritas Segmentation & Market Solutions provides you with

  • More current, up-to-date consumer demographics data
  • A more user-friendly (and more widely compatible) web application
  • More robust demographics and segmentation reports

In this free, 30-minute training webinar, you'll learn how to best use this user-friendly tool to access demographics and market insights like:

  • Who your best customers are
  • What they are like
  • Where they live
  • How to best connect with them